{"id":16578,"date":"2026-04-29T14:17:30","date_gmt":"2026-04-29T11:17:30","guid":{"rendered":"https:\/\/kafedra.management.fmm.kpi.ua\/main\/?p=16578"},"modified":"2026-04-30T16:53:05","modified_gmt":"2026-04-30T13:53:05","slug":"%d1%89%d0%be-%d0%bf%d0%be%d1%82%d1%80%d1%96%d0%b1%d0%bd%d0%be-%d0%b7%d0%bd%d0%b0%d1%82%d0%b8-%d0%bf%d1%80%d0%be-%d0%b4%d1%83%d0%b0%d0%bb%d1%8c%d0%bd%d1%83-%d0%be%d1%81%d0%b2%d1%96%d1%82%d1%83","status":"publish","type":"post","link":"https:\/\/kafedra.management.fmm.kpi.ua\/main\/?p=16578","title":{"rendered":"\u0429\u041e \u041f\u041e\u0422\u0420\u0406\u0411\u041d\u041e \u0417\u041d\u0410\u0422\u0418 \u041f\u0420\u041e \u0414\u0423\u0410\u041b\u042c\u041d\u0423 \u041e\u0421\u0412\u0406\u0422\u0423"},"content":{"rendered":"\n<!-- START KPI PROMO TILES (VIDEO & LINK) -->\n<style>\n  \/* 1. WRAPPER RESET *\/\n  #kpi-promo-wrapper {\n    all: initial;\n    display: block;\n    font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif;\n    width: 100%;\n    box-sizing: border-box;\n    margin: 40px 0;\n  }\n  #kpi-promo-wrapper * { box-sizing: border-box; }\n\n  \/* 2. TILES GRID *\/\n  .kpi-promo-tiles {\n    display: grid;\n    grid-template-columns: 1fr;\n    gap: 20px;\n    max-width: 1000px;\n    margin: 0 auto;\n  }\n  \n  \/* On screens wider than 768px, tiles split into 2 columns *\/\n  @media (min-width: 768px) { \n    .kpi-promo-tiles { grid-template-columns: 1fr 1fr; } \n  }\n\n  \/* 3. TILE STYLING *\/\n  .kpi-promo-tile {\n    position: relative;\n    display: block;\n    overflow: hidden;\n    border-radius: 8px;\n    box-shadow: 0 4px 15px rgba(0,0,0,0.15);\n    transition: transform 0.3s ease;\n    text-decoration: none;\n    height: 250px; \/* Keeps both tiles perfectly uniform *\/\n  }\n\n  .kpi-promo-tile:hover {\n    transform: scale(1.02);\n  }\n\n  .kpi-promo-tile img {\n    display: block;\n    width: 100%;\n    height: 100%;\n    object-fit: cover;\n  }\n\n  \/* 4. TEXT BADGE (TOP) *\/\n  .kpi-promo-badge {\n    position: absolute;\n    top: 15px;\n    left: 0;\n    width: 100%;\n    text-align: center;\n    padding: 0 10px;\n    z-index: 2;\n  }\n\n  .kpi-promo-badge span {\n    font-family: 'Exo 2', sans-serif;\n    color: #002244;\n    font-size: 18px;\n    font-weight: 700;\n    background: rgba(255, 255, 255, 0.9);\n    padding: 6px 16px;\n    border-radius: 6px;\n    display: inline-block;\n    box-shadow: 0 2px 10px rgba(0,0,0,0.15);\n    line-height: 1.4;\n  }\n\n  \/* 5. CENTER ICONS *\/\n  .kpi-promo-icon {\n    position: absolute;\n    top: 50%;\n    left: 50%;\n    transform: translate(-50%, -50%);\n    background: rgba(0, 34, 68, 0.85);\n    border-radius: 50%;\n    width: 60px;\n    height: 60px;\n    display: flex;\n    align-items: center;\n    justify-content: center;\n    z-index: 2;\n    box-shadow: 0 0 15px rgba(0,0,0,0.3);\n  }\n\n  .kpi-promo-icon span {\n    color: #fff;\n    font-size: 30px;\n  }\n\n  .icon-play span { margin-left: 5px; } \/* Visually centers the Play triangle *\/\n<\/style>\n\n<div id=\"kpi-promo-wrapper\">\n  <div class=\"kpi-promo-tiles\">\n    \n    <!-- \u041b\u0456\u0432\u0430 \u043f\u043b\u0438\u0442\u043a\u0430: \u0412\u0456\u0434\u0435\u043e -->\n    <a href=\"https:\/\/youtu.be\/do6m0MCiFXg\" target=\"_blank\" rel=\"noopener noreferrer\" class=\"kpi-promo-tile\">\n      <!-- \u0417\u0410\u041c\u0406\u041d\u0406\u0422\u042c SRC \u041d\u0410 \u0412\u0410\u0428\u0415 \u0424\u041e\u0422\u041e \u0414\u041b\u042f \u0412\u0406\u0414\u0415\u041e -->\n      <img decoding=\"async\" src=\"https:\/\/kafedra.management.fmm.kpi.ua\/main\/wp-content\/uploads\/2026\/04\/2.png\" alt=\"\u0412\u0456\u0434\u0435\u043e-\u0456\u043d\u0441\u0442\u0440\u0443\u043a\u0446\u0456\u044f\">\n      <div class=\"kpi-promo-badge\">\n        <span>\u041f\u0420\u041e \u0414\u0423\u0410\u041b\u042c\u041d\u0423 \u041e\u0421\u0412\u0406\u0422\u0423<\/span>\n      <\/div>\n      <div class=\"kpi-promo-icon icon-play\">\n        <span>\u25b6<\/span>\n      <\/div>\n    <\/a>\n\n    <!-- \u041f\u0440\u0430\u0432\u0430 \u043f\u043b\u0438\u0442\u043a\u0430: \u041f\u0435\u0440\u0435\u0445\u0456\u0434 \u043d\u0430 \u0441\u0442\u043e\u0440\u0456\u043d\u043a\u0443 -->\n    <a href=\"https:\/\/kafedra.management.fmm.kpi.ua\/main\/?p=16562\" target=\"_self\" class=\"kpi-promo-tile\">\n      <!-- \u0417\u0410\u041c\u0406\u041d\u0406\u0422\u042c SRC \u041d\u0410 \u0412\u0410\u0428\u0415 \u0424\u041e\u0422\u041e \u0414\u041b\u042f \u0421\u0422\u041e\u0420\u0406\u041d\u041a\u0418 -->\n      <img decoding=\"async\" src=\"https:\/\/kafedra.management.fmm.kpi.ua\/main\/wp-content\/uploads\/2026\/04\/1-1024x681.jpg\" alt=\"\u0414\u0435\u0442\u0430\u043b\u044c\u043d\u0430 \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044f\">\n      <div class=\"kpi-promo-badge\">\n        <span>B.A.T.-\u041f\u0440\u0438\u043b\u0443\u043a\u0438<\/span>\n      <\/div>\n      <div class=\"kpi-promo-icon\">\n        <!-- \u0406\u043a\u043e\u043d\u043a\u0430 \u043f\u043e\u0441\u0438\u043b\u0430\u043d\u043d\u044f (\u043c\u043e\u0436\u043d\u0430 \u0437\u0430\u043c\u0456\u043d\u0438\u0442\u0438 \u043d\u0430 \ud83d\udcd6, \u2139\ufe0f \u0430\u0431\u043e \u2197\ufe0f) -->\n        <span>\ud83d\udd17<\/span> \n      <\/div>\n    <\/a>\n\n  <\/div>\n<\/div>\n<!-- END KPI PROMO TILES -->\n","protected":false},"excerpt":{"rendered":"<p>\u041f\u0420\u041e \u0414\u0423\u0410\u041b\u042c\u041d\u0423 \u041e\u0421\u0412\u0406\u0422\u0423 \u25b6 B.A.T.-\u041f\u0440\u0438\u043b\u0443\u043a\u0438 \ud83d\udd17<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-16578","post","type-post","status-publish","format-standard","hentry","category-1"],"_links":{"self":[{"href":"https:\/\/kafedra.management.fmm.kpi.ua\/main\/index.php?rest_route=\/wp\/v2\/posts\/16578","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kafedra.management.fmm.kpi.ua\/main\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kafedra.management.fmm.kpi.ua\/main\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kafedra.management.fmm.kpi.ua\/main\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kafedra.management.fmm.kpi.ua\/main\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=16578"}],"version-history":[{"count":5,"href":"https:\/\/kafedra.management.fmm.kpi.ua\/main\/index.php?rest_route=\/wp\/v2\/posts\/16578\/revisions"}],"predecessor-version":[{"id":16595,"href":"https:\/\/kafedra.management.fmm.kpi.ua\/main\/index.php?rest_route=\/wp\/v2\/posts\/16578\/revisions\/16595"}],"wp:attachment":[{"href":"https:\/\/kafedra.management.fmm.kpi.ua\/main\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=16578"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kafedra.management.fmm.kpi.ua\/main\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=16578"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kafedra.management.fmm.kpi.ua\/main\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=16578"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}